Media · Nigeria
License an advertising agency (ARCON)
License an advertising agency with ARCON/APCON: register individual practitioners → corporate documents (RPA CEO) → agency insurance → corporate licence & ad approvals.
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Who you will deal with
The steps
- Register individual practitioners
- Advertising Regulatory Council of Nigeria (ARCON/APCON)
- Key staff register with ARCON (HND/degree in advertising/marketing/mass communication, NYSC, referees), attend the induction and take the Oath of Practice.
- Qualifications; NYSC; referees; induction
- Practitioner stage
- Prepare corporate documents
- ARCON
- The CEO must be a Registered Practitioner of Advertising (RPA). Provide staff APCON registration, an audited financial report, Tax Clearance Certificate and a pension compliance letter.
- RPA CEO; staff registrations; audited report; TCC; pension letter
- Documentation
- Provide agency business insurance
- ARCON
- Provide agency business insurance from an approved Nigerian insurer: ₦200,000,000 for a National agency, ₦500,000,000 for a Foreign agency.
- Agency insurance (₦200m National / ₦500m Foreign)
- Before licensing
- Corporate licence and ad approvals
- ARCON
- ARCON licenses the agency; pay practice fees (by 31 March yearly). Individual advertisements are pre-cleared via Standards Panel Form 001 (Certificate of Approval) signed by a registered practitioner.
- Licence fee; ad materials for approval
- Annual practice fee
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The numbers behind the decision
Knowing the process is half of it. ONYX also tracks the operating environment you are entering — daily grid generation, official FX, state-level input prices and inflation, and sector output — each figure source-linked and dated.